Compare the simulations for marketing courses

Level of Difficulty:
Introduction to Marketing Business Fundamentals Strategic Marketing Advanced Strategic Marketing Business Management
Target Courses:

Marketing principles and introductory marketing courses

Business introductory courses

Marketing strategy, marketing management, capstone marketing courses

Marketing strategy, marketing management, captstone marketing courses

Marketing management, new ventures, capstone marketing & business courses

Basic Info:

6 quarters
4 regions
4 markets
3 segments

4 quarters
4 regions
4 markets
3 segments

8 quarters
3 regions
12 markets
5 segments

8 quarters
5 regions
20 markets
5 segments

8 quarters
5 regions
20 markets
5 segments

Time per decision round:

½ to 1 hour

½ to 1 hour

1 to 2 hours

2 hours

2½ to 3 hours

"Compete Against Peers" option:
Available languages in "Compete Against Peers" option:
English, Spanish and Polish English, Korean and Polish English, Spanish and Lithuanian English English and Spanish
"Compete Against Computer" option:
     
Available languages in "Compete Against Computer" option:
English English      
Recommended textbook chapters:
no corresponding chapters no corresponding chapters View View View

 

Decision Content
Introduction to Marketing Business Fundamentals Strategic Marketing Advanced Strategic Marketing Business Management

Marketing Fundamentals

Profit Analysis -
ABC (Activity Based Costing)

Accounting, Finance and Manufacturing Fundamentals

     

Financial Analysis -
Financial ratios, pro-forma planning

     

Human Resource Management -
Compensation, productivity issues

       

Advanced Marketing Tools -
Brand promotions, sales force incentives